As BLUEMARBLE arrives at its milestone fifth year, an exploration of individuality has become the
single most recurring theme: a point of departure leading to open-ended creation,
a snapshot capturing various influences from a moment in time.
“I have always been drawn to California for its overlap of skate and surf cultures, and for the fore-
ver-young mindset. More recently, I found myself fully absorbed in all the ways that locals dress to
stand out. People put great effort into building a story through unique pieces, yet their looks are com-
pletely laid back. It’s what we explore with BLUEMARBLE and what comes through this season: born
from a West Coast vibe, developed in Paris, and discovered around world.”- Anthony Alvarez